Tag Archive
Happenings
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DON’T JUST PLAN, EXECUTE!
The world according to Azran Osman, CEO, Air Asia-X He began speaking and everyone went silent, in rapt attention. And for a good reason! As the CEO of Air Asia X took to the stage, participants at the 3rd session of Live & Inspire’s Business Insights series had an...
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Happenings
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GETTING YOUR AUDIENCE TO ADVOCATE YOUR BRAND
An inspiring first session of Live & Inspire: Business Insights kicks off!
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People+Organizations
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Music, Magic, Muchness.
When you take a look at everything you have worked out for your brand, think about how you would like it all to flow. What type of playlist or soundtrack will it have? By Sedick Sasman
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People+Organizations
People+Organizations
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The Story of YOUR Brand
The best way to build and maintain trust with your client is to be consistent with your message. Ensure that what you are communicating is the same on all levels. From advertising, PR, right through to the internal workings of your company. Convey your story properly. By Sedick Sasman
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People+Organizations
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Getting Started With Branding
Managing Partner and Principal Consultant of The Listening Tree, Jia Ping shares how to get started with branding. It can be one of the most exciting process if you start it right!
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People+Organizations
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Anything Worth Doing
Bad publicity or a bad impression can actually destroy your business or brand if care is not taken in the execution of you message. If you want the trust of your target market, it pays to do it right. By Sedick Sasman
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People+Organizations
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Brand KL, Brand Malaysia
For any brand to survive the long haul and come up on top, we really need to understand the sustainable interplay between tangible and intangible assets. By Columnist Jia-Ping Lee of The Listening Tree.
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People+Organizations
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Transforming Unhappy Clients
Freelancer Gina Yap Lai Yoong shares some tips with us on dealing with unhappy clients. Is it possible to transform their frowns into smiles?
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People+Organizations
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Why Branding Should Be At The Core Of Every Business
We need to start by first asking ourselves, why are we in business and who are we serving. By Jia-Ping Lee
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