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People+Organizations
Brand KL, Brand Malaysia
For any brand to survive the long haul and come up on top, we really need to understand the sustainable interplay between tangible and intangible assets. By Columnist Jia-Ping Lee of The Listening Tree.
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Why Branding Should Be At The Core Of Every Business
We need to start by first asking ourselves, why are we in business and who are we serving. By Jia-Ping Lee
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July 9, 2010
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Branding Businesses Communications Jia-Ping Lee The Listening Tree
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